Finding Freedom After 50:

The Real Benefits of Working with a Coach

Shifting to a portable income after years in other traditional work styles can feel like stepping into a new world.

For many people over 50, the desire to freelance or work remotely is appealing, but the path forward can be daunting and unclear.

Imagine you're driving a car that you've mastered for decades, but suddenly you’re handed the keys to a completely different vehicle—maybe it’s an electric car or even an airplane!

You know the basics of driving, but the controls and the rules of the road have changed. That’s what moving into freelancing can feel like after a long career.

1. Expertise Tailored to Your Needs

A coach is like a driving instructor for this new vehicle. They don’t need to teach you everything from scratch, but they show you how to adapt your existing skills to the new environment.

Instead of wasting time figuring out how things work, you get practical, focused advice on where your strengths fit in today’s digital landscape.

For example, if you’ve spent decades in finance, a coach can help you translate that experience into valuable services like financial consulting or bookkeeping for small businesses, using platforms like Upwork or Freelancer.

2. Clear, Proven Strategies to Help You Succeed Faster

Think of freelancing like trying to navigate a complex maze. Some people might wander aimlessly, bumping into dead ends and going in circles before they finally find the exit.

Without clear guidance, this is what trying to break into freelancing on your own can feel like—trial and error with no guarantee of success.

A coach is like having a map or a guide for that maze. They know the shortcuts, the pitfalls, and the fastest way to reach your destination.

Instead of struggling to figure out how to create a winning profile on your own, your coach can guide you step-by-step on what potential clients are looking for.

They might advise you to emphasize your problem-solving skills or customer service experience, knowing that these qualities resonate strongly with certain industries.

3. Personalized, Actionable Plans Designed Around You

Let’s say you want to get fit. There are thousands of workout plans online, but not all of them are right for your body type, fitness level, or personal goals.

In the same way, a coach tailors your freelance plan. Earning portable income isn’t a one-size-fits-all approach.

A coach looks at your skills, goals, and lifestyle and creates a roadmap that suits your unique situation.

For example, if you have a background in project management, your coach might suggest focusing on roles like virtual assistant services for small businesses or providing remote operational support.

These roles use your existing skills but allow you to work from anywhere.

A coach can see from the outside in and help you understand that your new opportunities might not have the same job title as you had before, but your skills apply.

4. Building Confidence in a New Digital Workspace

Learning how to freelance can feel a bit like learning a new language. At first, everything seems foreign and overwhelming.

For people who didn’t grow up with technology, utilizing tools and navigating platforms can be a major barrier to earning income online.

A coach is like a language tutor for the digital world and more importantly, the portable income landscape.

They help you understand the ‘grammar’ of online freelancing—the tools, platforms, and communication styles that are essential for success.

And just like a language tutor boosts your confidence by practicing with you, a coach helps build your digital confidence.

They guide you through setting up profiles, sending proposals, and managing client communications, so you don’t feel lost or out of your depth.

Your coach can walk you through the setup on freelancing platforms and explain how to attract clients, submit bids, and manage payments.

Soon, like a new language, you’ll have a couple of useful phrases in your pocket and feel more comfortable.

5. Fast-Track Your Learning Curve

Think about learning to play a musical instrument. You could spend years teaching yourself by watching videos or reading books, but you’d likely pick up bad habits or take much longer to become proficient.

Hiring a music teacher, on the other hand, helps you progress faster because they show you the right techniques from the start, getting you from point A, not knowing any notes, to point B, putting a whole chord or song together.

Freelancing is similar. Without guidance, you might waste time experimenting with different approaches and platforms, not knowing what will work for you.

A coach accelerates your learning curve by showing you the best methods from the start.

They’ll help you avoid mistakes that could cost you months or even years of frustration.

For example, many freelancers struggle with pricing their services. Charge too little, and you undervalue yourself; charge too much, and you might not land any clients. A coach will help you strike the right balance, ensuring you’re competitive without selling yourself short.

6. Accountability to Keep You Moving Forward

Like training for a marathon, freelancing is easy to start off with enthusiasm, but as the challenges mount, it’s equally easy to lose motivation.

Many freelancers struggle with procrastination or get discouraged when they don’t see immediate success. It’s the same in weight loss, seeing early results fast as the motivation to keep you on track.

A coach acts as your training partner, holding you accountable by checking in regularly to make sure you’re making progress, and helping you set attainable goals.

With this kind of support, you’re far less likely to give up when things get tough.

A coach might suggest setting weekly targets, like applying for five jobs or submitting two proposals. These small, manageable goals keep you moving forward, so you don’t get overwhelmed by the bigger picture.

They can show you how to run promotions for yourself to earn rewards for consistent progress, so you keep it fun.

7. Finding the Balance: Compartmentalizing Work and Life

Freelancing promises flexibility, but it can easily blur the lines between work and life, which can lead to burnout.

It’s like trying to carry water in a bucket with no lid—without clear boundaries, everything starts to spill over.

A coach helps you put that lid on by teaching you how to compartmentalize your work with strategies like time-blocking techniques.

They guide you in setting boundaries, creating a schedule, or even setting ‘office hours’ and then sticking to it.

Just like a fitness coach emphasizes rest days, a freelance coach helps you protect your personal time so that work doesn’t consume your life.

Conclusion

The journey to earning a portable income after 50 can be both exciting and challenging.

Working with a coach isn’t just about learning the ropes—it’s about building a solid foundation for lasting success.

Just like any other practice, learning how to take tiny, consistent steps in the right direction helps you get to the top of the mountain.

Some people need help in the beginning to get the momentum built, some need help in during a slump in the middle and some hire a coach to get them over the finish line.

Wherever you are in your journey to time, money or location freedom, reaching out for a helping hand can get you there.

Instead of navigating this new path alone, having a coach by your side ensures you avoid costly mistakes, stay motivated, and ultimately, create a fulfilling and sustainable way to earn and live.

The road ahead is full of possibilities—with the right coach, you can make the most of them.

Heidi Craig is a seasoned freelance coach with over 20 years of expertise in marketing and business development, dedicated to helping freelancers achieve their goals with a straightforward and impactful approach.

Raised in Marin County, CA and a UC Berkeley graduate, Heidi’s coaching is enriched by her 25-year career as a hunter/jumper horse trainer, along with extensive experience in real estate operations management, financial advising, and sales.

Thanks to her freelancing lifestyle, Heidi enjoys international travel (India, Italy, Germany, UK, Ireland, Portugal, Panama, Denver, Las Vegas), playing polo, riding her horse "Sissy" on Mt. Tamalpais, and hiking with her Jack Russell terrier, Destiny.

Her unique blend of experience, dedication, and passion ensures that clients can navigate their career paths and achieve sustainable success under her guidance.